Analyze

  • Make Your Office Work: Style Matters

    Your office is a physical representation of your small business.  When an outsider – or even employee – enters it, what do the contents of the workplace say about your business?  Are they consistent with your Business Objectives or Mission Statement?  Will your office send an unintended – potentially damaging – message to others? You can choose to send specific messages about ...

    Posted at May 28, 2014 | By : | Categories : Analyze,Market,Our Work,Plan,Produce | 0 Comment
  • Make Your Office Work: Floor Plan Options (Part 2)

    There are a number of space-related issues that you should consider before signing a rental or purchase contract for a new location for your small business.  Use of an Open versus Closed Floor Plan, and Refreshment considerations, were covered in Part 1.  Here are other factors related to the maximization ...

    Posted at April 30, 2014 | By : | Categories : Analyze,Our Work,Plan,Produce | 0 Comment
  • Plan Ahead for 4th Quarter Holidays

    “It is only February!” you say.  Exactly.  Now is the time to plan your 4th quarter efforts so that your small business will reach its objectives! Many businesses fall into one of the following three categories:   Big ...

    Posted at February 26, 2014 | By : | Categories : Analyze,Market,Our Work,Plan | 0 Comment
  • Competition Can Make Us Stronger

    When we have a small business, paying attention to the competition is especially critical.  If they improve, we need to do the same – although not necessarily in the same way. Big companies tend to be good at offering wide variety, but many struggle with service excellence.  Small companies often lack breadth, but can compete with strength in service, or ...

    Posted at February 19, 2014 | By : | Categories : Analyze,Market,Our Work,Plan,Produce | 0 Comment
  • Rethink Your Definition of Competition

    We tend to look at business competition in a straight-forward way.  If we sell flowers, for example, we compete with other florists.  However, our competition may be much broader than that: Some potential customers want flowers, and nothing else will do.  Other potential customers are simply gift givers.  They do not have ...

    Posted at February 12, 2014 | By : | Categories : Analyze,Market,Our Work,Plan | 0 Comment
  • Do Not Fall in Love with Your Business

    Appreciate it.  Invest in it.  Be proud of it.  But do not fall in love with your own business or you will not be able to see it clearly. We often hear that newly-weds are blissfully happy because they only see the positives of their relationship.  They are immune – for a time – to the annoyances and complications that ...

    Posted at February 5, 2014 | By : | Categories : Analyze,Our Work,Plan | 0 Comment
  • Tips for Part-Time Business Owners

    Part-time business ownership can be very difficult.  When we work full-time, we know that we have to focus on the business every work day, and sometimes, even on weekends.  However, part-time work is easy to set aside for a day, a week, or a month without progress.  Those breaks can make momentum difficult or ...

    Posted at January 22, 2014 | By : | Categories : Analyze,Our Work,Plan,Produce | 0 Comment
  • Simple Five-Star Idea: Weekly Internal Meetings

    Holding weekly internal meetings is a habit worth making.  This simple and inexpensive procedure can make a tremendous difference in the operation of a small business (or a large one!). When we first started weekly meetings at World Book Encyclopedia, we invited people from each department:  IT, Customer Service, Marketing and Production.  Other departments were invited on occasion, such as Legal.  At ...

    Posted at November 6, 2013 | By : | Categories : Analyze,Market,Our Work,Plan,Produce | 0 Comment
  • Work Together to Build Something Bigger

    Thanks to a collection of entrepreneurs, there is a tiny town near the border of North and South Carolina border that has a big reputation.  Calabash, North Carolina largely consists of seafood restaurants that serve the beach communities from Myrtle Beach to Wilmington.  For well over forty years, Calabash has been the place to go for great seafood and a special ...

    Posted at September 18, 2013 | By : | Categories : Analyze,Our Work,Plan | 2 Comments
  • A Day to Reflect

    Twelve years ago our lives changed on a beautiful September day.  A lot has happened since then for the United States as a nation and the status of our economy. Today, let’s reflect on what is good about our opportunities and the freedom we have to take advantage of them. I want to challenge us all to move past our difficulties, keep all that ...

    Posted at September 11, 2013 | By : | Categories : Analyze,Market,Our Work,Plan,Produce | 0 Comment
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